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1931 Catalog Description

Cushion "B"

14K filled yellow or white gold. Also available with aviation dial at no extra charge. Consumer price $50.00

 

Production Info | Comments

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Production Date: 1930 - 1934

Price When New: $50.00

Case: 14K Yellow Gold-filled

Case Manufacturer: Wadsworth

Production for this variation: 1,567

Movement: 987 - 17 Jewel Movement

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Comments: This Cushion "B" utilizes the rare "aviation dial."  As America quickly slipped into the Depression, Hamilton concentrated their marketing efforts  by promoting models that were named after famous American explorers, adventures and pilots.  The Glenn Curtiss, Byrd and the Captain Rice were three such examples.  The aviation dial was made to appeal to pilots while simultaneously promoting Hamilton as the watch of adventures.

Often mistaken for the earlier Cushion Round Opening of 1922, the Cushion "B" utilized a very similar case construction. The dial variations however, offered what Hamilton believed to be a more "sportsman" like style and attempted to appeal to aviators - the Cushion "B" was one of the first Hamilton watches marketed specifically to aviators - an avocation that was very much in its infancy in 1930.

The Cushion "B" was one of three "B" styles introduced during 1929 and 1930. The Barrel "B" and Square "B" were the other two "B" models. The Barrel "B" was introduced in 1929 and replaced the Barrel which ceased production in 1930 and the Square "B" was introduced in 1929 and replaced the Square which ceased production in the very same year.

Even with its similarity to the early Cushion Round Form and its marketing to aviators, the Cushion "B" was not very popular and subsequently, is a fairly scarce model.

The Cushion "B" was offered with three dial variations, luminous, etched and a very rare aviation dial (shown).